[CLIENT_NAME] | [PROJECT_NAME] Proposal
Prepared by:
The Why
CPR Fabrication is at a critical juncture with the launch of the Mini Mud Boss. To effectively "level up" from current in-house productions, this project will deliver professional-grade visual assets that clearly communicate the product’s ability to reduce cleaning costs, prevent mechanical maintenance, and protect cabin air quality. The goal is to provide a comprehensive content suite that educates decision-makers and supports a high-end overhaul of the CPR Fabrication digital presence.
Target Audience
The content is specifically engineered for mining maintenance managers and safety officers who prioritise operational efficiency and personnel protection.
Creative Tone
The visual “vibe” is industrial, rugged, and technical. By utilizing high-end studio lighting and a polished, authoritative tone, we move away from an amateur aesthetic to build the trust necessary for large-scale industrial and mining contracts.
Options
To ensure we hit the mark for the Mini Mud Boss launch, two production options have been outlined. These options are designed to provide flexibility, allowing you to select the scale and depth of content that best aligns with your current marketing objectives and strategic vision.
Option One Deliverables
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
1
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
2
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
3
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
4
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
5
Deliverable 1 – 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
6
Option Two Deliverables
Deliverable 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
1
Deliverable 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
2
Deliverable 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
3
Deliverable 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
4
Deliverable 1
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
5
Deliverable 2
Vivamus risus quam, dapibus non libero eu, bibendum.
6
Inclusions
Option One
This option strictly follows the original project brief
Phase 1: Pre-Production:
Collaborative storyboarding and scripting with Chris (Marketing/Design).
Phase 2: Production:
Two days filming – one at Rutherford workshop and one on site (location TBC)
Phase 3: Post-production:
Editorial assembly, standard motion graphics, and basic color grading.
$5,000 + GST
Option Two
This option includes enhancements on Option One including additional shooting time, photography, voiceover inclusion in the deliverables and enhanced product videography.
Phase 1: Pre-Production:
Deep-dive creative direction, multi-location scouting in Hunter Valley, and full script development for voiceover.
Phase 2: Production:
Three days filming across Rutherford and partner mine sites (e.g., Boggabri) utilising specialised studio lighting and high-end production equipment.
Phase 3: Post-production:
Advanced editorial polish, professional sound design, comprehensive color grading, and voiceover integration.
$10,000 + GST
Project Timeline
Week 1
May 28
June 12
June 25
July 02
July 08
July 15
July 21
Why work with us?
What's the next step?
To get the ball rolling and lock in the production dates, simply hit “Reply” on the email where you received this proposal or call us on 0492 506 207 and let us know which tier aligns best with your goals.
