Videography & Photography Proposal 2026
Prepared by:
1 September 2026
The Why
In 2025 The Great Aussie Bush Camp grew from three camps to seven, taking on Camp Wombaroo in the Southern Highlands and three former PGL Adventure Camps across Victoria and Queensland. The imagery that came with those sites can't carry the GABC name: it features former staff, and children whose images can't be used. At the same time, the 2024 brand refresh and new staff uniforms mean the existing brand videos no longer look like the GABC of today.
This project rebuilds the content library from the ground up: current, on-brand photography and video across five camps in three states, a set of finished videos for the website, digital advertising and social channels, fresh staff interviews, and a footage library the marketing team can keep drawing on without needing to reshoot.
5
Camps
3
States
8
Shoot Days
6+
Finished Videos
800+
Curated Photos
Audience, Purpose & Tone
Who It's For
- Teachers and school decision makers choosing a camp provider they can trust.
- The parents and students behind them.
- Prospective staff and partners who want to see what GABC is like on the ground.
What It Needs To Do
- Show safe, high-energy programs and the kind of experiences students talk about for years.
- Show that camps are built around each school's own programs, whether anti-bullying, leadership or wellbeing, through activities that take students outside their comfort zone.
- Show that students are always given the option, never pushed, with support if they choose to try something new.
- Work across the website, digital advertising and social media, and look unmistakably GABC across all seven sites.
Creative Tone
- Adventure with purpose.
- Real students, real activities, real staff. Energetic and authentic rather than staged.
- Action cameras, drone, ground cameras and stills each have a job, and together they are there to capture the experience on site: the nerves, the excitement, and the moment a student decides to give it a go.
How We'll Capture It
- The brief asks for both configurations, and both are quoted below.
- Two operators, both across video and stills: one leads primary video and interviews, the other leads photography and drone, and the roles flex with the day.
- Ground camera and drone can cover the same activity at the same time, and when an activity calls for more video there are more hands for it. Photography happens throughout either way.
- A single operator can certainly cover every deliverable. The difference is depth: one camera moving between video, stills and drone builds a narrower library than two working side by side.
A Consistent Look Across Every Camp
- Same two operators at every site is the aim.
- If availability ever forces a change, operators come from the same small pool, on the same camera system, to the same plan.
- Every frame, stills and video, is graded and edited in-house, so the library reads as one body of work.
Planning With Your Team
- GABC supplies the creative brief, scripts, interview questions and daily rundowns.
- We work through them with the Marketing Manager ahead of each block so every requirement is covered before we travel.
- On the day we are ready from the first activity, with the Marketing Manager alongside to keep the schedule moving.
Safety and Compliance
- Every crew member will hold a current Working with Children Check for each state we shoot in, in place before the first shoot day there.
- Drone flights run under CASA requirements with a risk assessment for each site, kept well clear of students and staff.
- We work within whatever site rules GABC's operations team sets, and use the safety gear and staff support outlined in the brief for water and ropes activities.
The Shoot: Five Camps, Eight Days
- QLDKindilan2 days
- VICCamp Rumbug2 days
- VICCampaspe Downs2 days
- NSWCamp Wombaroo1 day
- NSWTea Gardens1 day
At every camp: students across activities, accommodation, facilities and surrounds, plus staff interviews with supporting b-roll. Tea Gardens leads with interviews, with activities as time permits.
Three blocks: Queensland (2 days), Victoria (4 days as one trip, Camp Rumbug then Campaspe Downs with a travel day between) and New South Wales (two single days). Crew flies in the evening before each interstate block so the full 9-hour day goes to capturing content. The Marketing Manager is on site throughout.
Deliverables
The same eight deliverables under both production options.
Every video is delivered as a fully edited and graded 16:9 master with licensed music, built from the scripts and interview questions GABC supplies.
01 2 min
Brand Video
All about GABC. Cut to the GABC script, drawing on the strongest footage from every camp.
02 2 min
Brand Video, Teacher USP
Shares the brand video’s backbone, speaking directly to teachers through directed staff interviews.
03 1 min
Condensed Brand Video
A tight cut-down of the brand video for shorter placements and paid social.
04 1.5 min
Dietaries
Interview-led piece on catering for dietary requirements, with kitchen and mealtime b-roll.
05 2 min
What to Expect at Camp
A walk through the camp experience for students, teachers and parents, cut to GABC’s script.
06 1.5 min
Activities & Safety
Staff interviews on how activities are run and kept safe, paired with ropes, water and adventure b-roll.
07 100+ per day
Photography Library
A curated minimum of 100 edited, graded images per shoot day, selected for quality rather than volume and organised by camp.
08 All 8 days
Raw Footage Handover
Every camera, drone and action camera file, organised by camp on a drive, for future repurposing without a reshoot.
Production Options & Investment
Accommodation and meals are provided by GABC as per the brief. All prices exclude GST.
Optional Additions
These can be added to either option, individually or together, now or later in the project.
They’re listed so you can shape the project to what’s useful, and nothing here is assumed.
Optional
$6,500+ GST for all seven
Camp About Videos
A dedicated 2-minute interview-led video for each camp, built around GABC's interview questions and flow.
Kindilan, Camp Rumbug, Campaspe Downs, Wombaroo and Tea Gardens cut from the shoot days at $900 + GST each.
Lake Mac and Kincumber cut from GABC's existing footage at $1,000 + GST each, reflecting the time to familiarise ourselves with footage we weren't on set for.
Optional
$3,600+ GST
Graded Selects Library
In addition to the raw footage handover, a curated library of the best clips from every shoot day.
Colour graded and organised by camp and activity, ready to drop straight into social posts and future edits.
Optional
$100+ GST per version
Resized Versions
Any finished video reframed for another placement: 9:16 for Stories and Reels, 4:5 for feed, 1:1 for square, or whatever the channel needs.
If resized versions are going to matter, let us know before the shoot so we frame with them in mind from the start.
Inclusions & Terms
Included in both options
Two Review Rounds
Two rounds of review and revision on every finished video.
Licensed Music
Licensed music on all finished videos, cleared for GABC channels.
Full Usage Rights
All content is yours to use across every GABC channel, in perpetuity.
Delivery Within Two Months
All photos and videos delivered within two months of each shoot block, as per the brief.
Working with Children Checks
Every crew member will hold a current Working with Children Check for each state before the first shoot day there, including Queensland Blue Cards for Kindilan.
Drone & Site Safety
CASA compliant drone operations with a risk assessment for each camp, flown well clear of students and staff.
Terms
Payment
50% on acceptance to secure dates and book travel, 25% on completion of the final shoot block, 25% on final delivery. Purchase order or procurement requirements welcome.
Weather & Changes
Camp life happens in all conditions and we shoot through it. If a shoot day needs to move, we reschedule at no charge with more than seven days' notice. Within seven days, a cancellation fee of 50% of that day's crew rate applies. Flights are booked on flexible fares so they can be moved without penalty.
Scheduling & Scope
Weekday shoot days during school term, confirmed around school bookings and clearances. Accommodation and meals provided by GABC. All prices exclude GST and reflect the August 2026 brief; scope changes are quoted before work proceeds.
Project Timeline
1
Phase 1
Confirmation
Shoot weeks locked in with GABC around school bookings at each camp. Queensland Blue Card applications lodged on confirmation. Flights and hire cars booked.
2
Phase 2
Pre-production
GABC's brief, scripts, interview questions and rundowns worked through with the Marketing Manager. Drone airspace checks and site risk assessments completed for each camp.
3
Phase 3
Production
Three shoot blocks across October and November 2026: Queensland, Victoria and New South Wales. Two operators on the ground at every camp, Marketing Manager on site throughout.
4
Phase 4
Post-production
First cuts of each video for review, followed by two rounds of revisions. Videos drawing on footage from multiple camps are cut once the final block is complete.
5
Phase 5
Delivery
All master files, the photography library and the raw footage handover delivered within two months of each block's shoot, in line with the brief.
A note on scheduling
Filming is proposed across October and November 2026 in three blocks, with exact weeks confirmed with GABC around school bookings and Working with Children clearances.
If there is a fixed date the brand video needs to be live, let us know and we'll build the schedule back from it.
Recent Work
UON Conservatorium Schools Program
School students come into the University of Newcastle's Conservatorium to learn music from its teachers. Interviews with teachers and students, and the students working through the program together.
Photography
Stills from recent program and activity shoots, captured alongside video on the same days.
Why work with us?
Ready to lock it in?
Reply to the email this proposal came with and let us know which option, and any optional additions, you'd like to go with. From there we'll confirm shoot weeks around your school bookings and get started on the clearances straight away.
Reply to the proposal emailOr call Kye Smith Creative on 0492 506 207